C'est clairement la poêle qui se fout du chaudron.
Cette vidéo me fait penser au texte publié sur le site Parnis :
"Swiss grade mechanical watches for 2% of their price
.No marketing gimmicks.No celebrity endorsements.No abusive markups.Did you know that a 7,000 USD swiss watch costs less than 80 USD to manufacture?According to COSC (Swiss most prestigious Horological institute), Rolex manufactured over 1,2 Million pieces in 2017, increasing their highly automated processes and technology, and creating little to no human interaction along the manufacturing process.
We often ask, "Why is a Mass-manufactured product (in millions of units) sold as an ultra-luxury item, when its actual cost is no more than just a few dollars a piece"?
Did you know that 40% of "Swiss Made", is actually made in Asia?
Under Swiss Law, Swiss manufacturers are allowed to outsource 40% of their production overseas (in countries such as China or Thailand), and still label their products as "Swiss Made".
Swiss manufacturers have been manufacturing watch parts in China for over 20 years, allowing them to save millions of dollars in manufacturing costs, while keeping their quality control standards intact.
Par contre Parnis, eux, ne font effectivement pas de pub, pas d'endorsement, pas de soirées jet-set, pas de sponsoring, mais leurs montres coûtent moins de $200.